Case Study: Cheri Bustos for Congress boosts voter engagement with New Media Campaigns

Cheri Bustos for Congress re-elects with New Media Campaigns after a 2014 campaign website launch

The customer, Cheri Bustos for Congress, faced the challenge of re-electing an incumbent during the difficult 2014 election cycle. They partnered with vendor New Media Campaigns to design and build a campaign website that could effectively communicate the Congresswoman's record and priorities to voters.

New Media Campaigns implemented a solution that included a distinctive design to match the candidate's atypical profile, a content management system for easy updates, and integration with the campaign's database tools for efficient volunteer and voter outreach. The result was a successful re-election campaign, with the modern, responsive website credited as a key factor in helping to mobilize voters and secure victory.

Cheri Bustos for Congress