New Breed
42 Case Studies
A New Breed Case Study
Unlock Technologies, a financial technology company, faced significant challenges in scaling its lead routing process due to state-by-state mortgage licensing regulations. This created an unequal workload distribution among its sales reps and introduced compliance risks. Partnering with vendor New Breed, Unlock adopted the Distributely solution to address these operational complexities within HubSpot.
New Breed implemented Distributely to automate and intelligently route leads based on licensing requirements, availability, and team structure. The solution eliminated manual processes, ensured compliance, and created a more balanced workload. This resulted in a more equitable distribution of leads, reduced manual effort, an improved homeowner experience, and established a scalable operational foundation for Unlock's sales and service teams.