Case Study: Ballymore achieves an industry-leading digital marketing experience with Neutral Digital

Ballymore launches a 4-metre digital marketing suite with Neutral Digital

Ballymore, a property developer, faced the challenge of securing forward sales for its ambitious Goodluck Hope residential development in London. They needed an industry-leading digital experience for their global sales events and on-site marketing suite to excite prospective buyers years before construction was complete. They engaged vendor Neutral Digital to create an interactive digital marketing suite.

Neutral Digital developed a modern and ambitious interactive experience integrated with Salesforce. The solution, showcased on a massive 4-meter touch screen and adaptable to devices from videowalls to iPads, localized content for English and Chinese audiences. This created the most advanced digital marketing suite yet seen in the London property market for Ballymore.

Ballymore