Case Study: Turning Stone achieves a 360° guest view and real-time personalized experiences with Neuron ESB

Premier Resort Destination Delivers Exceptional Guest Experiences Powered by Integration Platform

Turning Stone Resort Casino, an award-winning, AAA Four Diamond destination operated by the Oneida Indian Nation, undertook a $15M modernization to preserve its upscale guest experience. The property needed to grow revenue and its customer portfolio by delivering more intimate, personalized service and a robust loyalty program, but faced fragmented systems, manual data entry and the requirement to consolidate modernized core systems into a single, easy-to-use guest record without heavy custom development.

Turning Stone implemented Neuron ESB to integrate its content management, lodging, spa, golf, entertainment and third‑party systems, capturing real-time guest events and centralizing credentials into a single source of truth. The integration created a 360° view of guests across channels, enabled on-the-spot loyalty offers and point transactions, reduced manual processes, and provided a scalable foundation to drive future enterprise growth and increased revenue.

Turning Stone

Steve Murphy

Vice President of Technology & Supply Chain