Case Study: Riggs Cat modernizes the user experience with Neuger Communications Group

Riggs Cat streamlines its website by 165 pages with Neuger Communications Group

Neuger Communications Group partnered with Riggs Cat, a Cat® equipment dealer, to modernize its outdated website. The challenge was to create a site that was both aesthetically and technically contemporary, capable of representing Riggs Cat's long history in Arkansas and serving its highly diverse customer base.

The solution was a custom website built by Neuger that integrated with internal and external databases for accurate product information. The streamlined site reduced content by over 165 pages and added key functionalities like advanced equipment search filters, quote list building, and easy access to parts and service information. For Riggs Cat, Neuger's work resulted in a modernized user experience that allows customers to find information quickly and positions the company for the future.

Riggs Cat