Case Study: Trion boosts CRM adoption and reduces IT support with Neudesic and Microsoft Dynamics CRM Online

Trion boosts CRM adoption and cuts IT support costs with Neudesic

Trion, an employee benefits company, was facing low adoption of its difficult-to-use GoldMine CRM system, which led to lost customer data and required significant IT support. To address this, they partnered with vendor Neudesic to implement a Microsoft Dynamics CRM Online solution that was both scalable and easy to use.

Neudesic supplied a Microsoft Dynamics CRM Online solution with a familiar Outlook-style interface, which led to quick user adoption by the sales team. The new system provided immediate access to data and drastically reduced the need for IT support, freeing up resources. The solution became a new sales platform for generating business, and Neudesic established a trusted, ongoing relationship as an extension of Trion's own IT team.

Trion