Case Study: Kelley Blue Book enhances mobile access to car values with Neudesic and Windows Phone 7

Kelley Blue Book launches Windows Phone 7 app with Neudesic, giving users access to 360-degree photos and videos

Kelley Blue Book sought to enhance its brand and empower its customers by providing mobile access to its trusted vehicle pricing and information. To achieve this, they partnered with vendor Neudesic to develop an application for the Windows Phone 7 platform.

Neudesic delivered a solution that leveraged the Windows Phone 7's capabilities, including its GPS sensor and Metro UI. The resulting application allowed users to access car prices, view media, find local dealers, and save research profiles. This solution from Neudesic extended Kelley Blue Book's resources to mobile users, strengthening its brand and providing a comprehensive tool for car buyers.

Kelley Blue Book