Case Study: Travel Alberta streamlines asset sharing and collaboration with NetX

How DMOs connect to the world using DAM

Travel Alberta, the destination marketing organization for the Government of Alberta, needed a digital asset management solution to better store, organize, collaborate on, and share its growing library of photos and videos. Before NetX, large files were even mailed on hard drives, making asset transfer time-consuming and insecure for the team and its many internal and external users.

NetX implemented a DAM that let Travel Alberta share large assets instantly, automate user onboarding and permissions with AutoTasks, and provide flexible downloads in multiple sizes and formats. NetX also enabled custom notifications and integrations with partner organizations like Edmonton Tourism, making asset sharing smoother and more modern for more than 100 internal users and over 4,000 external users.

Travel Alberta

Alex Chan

Global Digital Content Producer