Case Study: VAR Air Conditioning & Repair boosts leads and rankings with Nettra Media

VAR Air Conditioning & Repair boosts website conversions 27% with Nettra Media

VAR Air Conditioning & Repair, an established HVAC contractor, faced significant challenges with an outdated, non-responsive website that had a low conversion rate. They also had no presence on the first page of Google for their top keywords, which caused them to lose market share to newer competitors. To address this, they partnered with the vendor Nettra Media for services including web design, SEO, and digital advertising.

Nettra Media implemented a comprehensive solution, beginning with a complete website redesign focused on user experience and conversion rate optimization. They executed a targeted SEO strategy to improve keyword rankings and synchronized the company's online listings. Nettra also launched a data-driven digital ads campaign across Google, YouTube, and Facebook. The results were impressive: VAR achieved a top-three Google ranking for its keywords, saw a 27% year-over-year increase in website conversions, and the ad campaign achieved a 6:1 ROI.

VAR Air Conditioning & Repair