Case Study: Kelly Automotive Group achieves 203% more leads with Netsertive Social Connect

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Preview of the Kelly Automotive Group Case Study

Kelly Automotive Group Drives 203% With Netsertive Social Connect

Kelly Automotive Group, an automotive dealership group, wanted to generate more high-quality leads that would actually turn into sales across its 10 locations. To support that goal, the company turned to Netsertive and its Social Connect solution.

Netsertive implemented a connected campaign strategy using Social Connect, SmartAdjust, and SmartTarget to drive awareness, re-engage interested shoppers, and send qualified leads directly into Kelly Automotive Group’s CRM. The result was 203% more leads from paid marketing efforts, nearly 1,000 total leads in 18 months, and an average cost per lead of $40.17.


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