Case Study: Middle East Retail achieves 70% lower QC effort with Netscribes product catalog automation

Middle East Retail - Customer Case Study

The retail powerhouse based in the Middle East faced significant bottlenecks in its product content creation process. With dedicated agents spending 30 minutes per SKU to write descriptions for approximately 2,500 new items weekly, the manual effort was extensive and prone to quality issues. They partnered with Netscribes to find a more efficient and scalable solution.

Netscribes implemented an innovative solution incorporating its proprietary 'Netscribes Workflow' automation tool integrated with ChatGPT. This system automated content preprocessing, eliminating the need for human agents to write initial drafts and allowing for the bulk submission of up to 500 records at once. The results were transformative, saving an estimated 4,800 man-hours per month and reducing Quality Control efforts by 70% due to a significant improvement in content quality and consistency.