Case Study: Eastman Chemical achieves effective, memorable internal communications with Netpresenter

Eastman Chemical - Customer Case Study

Eastman Chemical, a global chemicals and materials company with about 15,000 employees, struggled to get internal news noticed—staff were flooded with emails and often didn’t read time-sensitive communications. To solve this, Eastman Chemical deployed Netpresenter’s push-based internal communications solution, using interactive screensavers and pop-up alerts tied to the intranet to reach employees without requiring them to seek out information.

Netpresenter implemented screensaver-based broadcasts, templates and scheduled pop-ups that automatically display local and Europe-wide news on idle PCs, with content imported from Eastman’s intranet. As a result, all European staff (about 2,300 employees) now automatically see corporate and local updates through repeated, unobtrusive reminders; internal surveys called the tool “handy and useful,” it improved visibility and engagement, sped up communications and avoided network overload—outcomes Eastman Chemical attributes directly to Netpresenter.

Eastman Chemical

Corinne van Iersel

Manager Communications & Public Affairs