Case Study: NATO C3 Agency achieves structured, visitor-friendly internal communication with Netpresenter

Cross media communication no ‘rocket science’ for NATO C3 Agency

Nato C3 Agency, a NATO agency with more than 850 employees across offices in The Hague and Brussels, needed to make internal communication more effective, structured and visitor-friendly. In November 2009 they selected Netpresenter software (dynamic digital signage integrated with SharePoint) to extend their cross‑media communication mix and reach employees and visitors who don’t have access to internal channels.

Netpresenter deployed large TV screens and smaller door displays showing location‑specific channels, conference schedules, directional cues and SharePoint‑driven updates, with an added moderation step for sensitive content. The system went from approval to live in about one month, enabled rapid, remote updates, improved visitor information and employee engagement, and produced a measurable increase in the number of messages submitted for broadcast—demonstrating Netpresenter’s clear impact on internal communications.

Nato C3 Agency

Richard van Nijnatten

Creative Media Manager