Case Study: Outdoor Media Association achieves Carbon Committed status with NetNada

OMA completes FY2023 base-year analysis with NetNada

The Outdoor Media Association (OMA), the peak industry body for outdoor advertising in Australia, faced the challenge of reducing its environmental footprint and integrating eco-friendly practices into its operations. To address this, OMA partnered with NetNada to leverage its comprehensive analysis and carbon accounting services.

NetNada provided a solution that enabled OMA to complete a base-year emissions analysis for FY2023 and integrate Environmental, Social, and Governance (ESG) principles into its core values. As a result, OMA achieved Carbon Committed certification, is actively exploring reduction strategies, and now leads the Australian out-of-home advertising industry in sustainable practices.

OMA