Case Study: Searles Leisure Resort boosts revenue with Netmatters' SEO and PPC strategy

Searles Leisure Resort boosts traffic and conversions with Netmatters

Searles Leisure Resort, an award-winning UK holiday resort, needed to increase financial returns from its website despite being active in digital marketing channels like SEO and PPC. They enlisted Netmatters to help maximize the value of their online presence and unlock its full potential.

Netmatters implemented a cross-channel digital marketing strategy, first auditing and optimizing the website's health for Google to improve search engine positioning. They also took over all Pay-per-Click advertising to target both brand terms and users researching holidays. The results from Netmatters' approach were very positive, leading to increased traffic and conversions, a healthier website, and an expanded relationship where Netmatters now also manages the client's social media.

Searles Leisure Resort