Netmatter
34 Case Studies
A Netmatter Case Study
Netmatter partnered with Filippo Berio UK to address the challenge of its ecommerce website being virtually non-existent in organic search results. The site, primarily a B2B operation, suffered from dated user experience and poor technical architecture that did not align with search engine algorithms, hindering its goal to grow B2C market share.
The solution implemented by Netmatter involved a comprehensive SEO strategy. This included reworking the website's architecture and user experience for ecommerce, performing technical SEO enhancements, and conducting extensive on-page optimization. The results were significant, with Netmatter delivering a 172% growth in overall organic visibility and an astounding 900% increase in page one search positions over 24 months, alongside a major boost in organic traffic and conversion rates.