Case Study: Global Online Game Store achieves 9.1% conversion improvement and 8% chargeback reduction with Nethone

We increased traffic approvals and conversion rates for a global game store

Global Online Game Store, a worldwide seller of digital games in the DG&S sector, faced rising fraud and an increasing number of rejected online users that hurt growth and sales. The company engaged Nethone and its Nethone Profiler to reduce false rejections and lower chargebacks while safely accepting more legitimate traffic.

Nethone implemented the Profiler (5,000+ attributes and unique fingerprints), layered initial rules, and built customized ML models with ongoing feature engineering and fast support during a three-month PoC. Nethone’s approach raised approvals and sales, unlocked higher-risk markets, and delivered measurable impact: a 9.1% conversion rate improvement and an 8% chargeback rate decrease, leading the customer to move exclusively to Nethone.