Case Study: Polpharma API achieves faster lead generation and scalable website management with Netguru and Webflow

Polpharma API nearly doubles completed forms with NetGuru

Polpharma API, a strategic business unit of the largest Polish pharmaceutical manufacturer, faced challenges with its outdated WordPress website. They needed a modern, scalable site that would enhance user experience, clearly present their API products, and significantly improve lead generation. To address this, they partnered with Netguru to redesign and rebuild their website using the Webflow platform.

Netguru designed and developed a new site on Webflow, focusing on a minimalistic design and intuitive navigation. They integrated advanced analytics and GDPR-compliant tools like Hotjar and CookieYes to optimize performance and lead generation. The results for Polpharma API were exceptional, including a perfect speed score of 100, a near doubling of completed forms, increased session duration, and an extremely high client satisfaction score. The project by Netguru delivered long-term maintenance savings and a powerful, user-centric platform.

Polpharma API