NetGuru
209 Case Studies
A NetGuru Case Study
PKO Leasing, the largest leasing company in Poland and part of the PKO BP Group, sought to innovate its digital offerings by creating a new car leasing platform. Their challenge was to develop a website that provided an outstanding user experience and a secure environment for a wide array of vehicle financing options, far surpassing the current standards in the sector. To address this, they partnered with vendor NetGuru for a comprehensive product design service.
NetGuru joined the project at its inception and was responsible for the full product design journey. This included conducting workshops to define the product, extensive benchmarking, establishing branding and visual language, creating user flows and UI, and performing usability testing. The solution implemented was the practical and user-friendly Automarket.pl platform. The result is a secure platform that makes car financing a breeze for users and is designed with future expansion and scaling in mind. NetGuru delivered a final product that the client compared favorably to the world's best brands.