Case Study: Pismo Foundation boosts subscriber engagement with Netguru’s mobile app MVP

Pismo Foundation boosts subscriber engagement with NetGuru as 30% download the app

The Pismo Foundation, a Polish nonprofit running a pro bono media magazine, faced the challenge of attracting new subscribers, increasing engagement, and reducing churn. They reached out to NetGuru for pro bono support through Tech To The Rescue to develop a dedicated mobile application.

NetGuru delivered a cross-platform mobile app for iOS and Android using Kotlin Multiplatform and SwiftUI. The solution allowed subscribers to read, listen to articles, and enjoy exclusive content. The high-quality app was launched ahead of schedule and achieved a 4.5 App Store rating. It was downloaded by 30% of subscribers within the first month, with 30% using it regularly. Users spent an average of 19 minutes in the app, a nearly four-fold increase over desktop engagement.

Pismo Foundation