Case Study: Newzip achieves 60% more engagement with Netguru's AI hyper-personalization

A NetGuru Case Study

Preview of the Newzip Case Study

Newzip boosts user engagement by 60% with NetGuru

Newzip, a US-based real estate-as-a-service platform, needed to leverage AI to hyper-personalize their user experience and increase engagement. They turned to NetGuru with the challenge of developing a functional AI proof of concept (PoC) within a strict 8-week timeline to test their hypothesis that more personalized content would drive higher conversion rates.

NetGuru developed a prototype web application with a database system and an AI-powered content generation module. This solution successfully validated Newzip's hypothesis, resulting in a 60% increase in user engagement and a 10% rise in conversions. The PoC delivered by NetGuru was also built to scale, ready to create hyper-personalized insights for over 10,000 users.


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