Case Study: CitiSocializer grows a thriving local social network with Netguru

CitiSocializer reaches 250,000 users across the UK with NetGuru

The customer, CitiSocializer, faced the challenge of re-launching a subscription-based social discovery network to help city dwellers find peers and plan offline social activities. Their goal was to create a competitive app for the UK market that integrated location services and search capabilities. They partnered with the vendor NetGuru for this app development project.

NetGuru supported the re-launch by setting up development processes and building the API and frontend application, which included Google Maps integration. The solution provided users with a streamlined app to match their interests with local events. As a result, the project became a successful social network with over 250,000 users across the UK, featuring over 150,000 RSVPs in major cities, and later expanded to the US market.

CitiSocializer