Case Study: Better achieves a complete website redesign and UX overhaul with NetGuru

Better launches a redesigned website in 12 weeks with NetGuru

Better, a New Zealand-based provider of loans and insurance, needed to redesign its website to improve user experience and modernize its application process. The company engaged vendor NetGuru for what was initially a simple landing page redesign but was discovered to require a much more comprehensive UX and web expansion project to better cater to its target audience.

NetGuru implemented a full design process, beginning with a discovery workshop and competitor analysis, followed by wireframing, high-fidelity UI design, and custom illustrations. The solution rethought the website's structure and created a modern, professional visual identity that balanced the client's existing fun branding. The final product was a seamless, accessible website that allows users to easily apply for loans and insurance, helping Better stand out in the competitive financial landscape.

Better