Case Study: Swiss Import Promotion Programme (SIPPO) launches a multilingual multisite portal with Netgen

Swiss Import Promotion Programme launches 12-country multisite in 6 months with Netgen

The Swiss Import Promotion Programme (SIPPO) faced the challenge of creating a new multi-country portal from scratch to support its global trade promotion program. With a tight six-month timeframe, the project required a complete digital concept and brand identity to serve 40 BSOs across 11 partner countries. Netgen was engaged to provide a solution using a Digital Experience Platform (DXP).

Netgen implemented an enterprise DXP solution ideal for multisites and multilingualism, which included creating a new brand experience and UX design. The solution successfully mitigated the project's high complexity, resulting in 12 websites across 12 countries with SEO optimization in 13 languages, language translation workflows, and shared event calendars.

Swiss Import Promotion Programme (sippo)