Case Study: Uno Alla Volta boosts e-commerce revenue with NetElixir

Uno Alla Volta boosts revenue from paid media by 99% with NetElixir

Uno Alla Volta, a retailer of handcrafted home decor and jewelry, faced the challenge of boosting its e-commerce sales despite most purchases happening through its catalog. With limited resources to track digital success, the company partnered with NetElixir for its paid search, analytics, and social media services to accurately measure channels and grow online revenue.

NetElixir implemented a custom digital advertising solution using Google Analytics and its proprietary LXRInsights platform. This allowed for advanced audience segmentation and behavioral targeting. They used prospecting campaigns on Facebook Ads and the Google Display Network to attract new customers, while focusing product-focused search campaigns to capture ready-to-buy shoppers. As a result, Uno Alla Volta saw revenue from paid media increase by over 99%, with a 138% rise in conversion rate from the Google Display Network and an 87% revenue boost from the Google Search Network, successfully revitalizing the brand among high-value shoppers.

Uno Alla Volta