Case Study: Steven Singer Jewelers boosts Valentine’s Day ROAS with NetElixir

Steven Singer Jewelers boosts ROAS 19% with NetElixir

Steven Singer Jewelers, a nationwide jewelry company, partnered with the vendor NetElixir to increase their presence in the floral market for Valentine's Day. Their challenge was to connect new and returning customers with their 24kt gold-dipped roses by expanding their new customer acquisition and remarketing efforts on YouTube.

NetElixir implemented a solution leveraging YouTube Video Action ads alongside Discovery campaigns. This strategy drove more sales for the gold-dipped roses and increased efficiency. The results included an account-wide Return on Ad Spend that rose by 19% and a Cost Per Acquisition that was 11% more efficient compared to the prior year.

Steven Singer Jewelers