NetElixir
36 Case Studies
A NetElixir Case Study
Garmentory, a curated fashion marketplace for young luxury, faced a complex challenge due to its unique inventory from hundreds of boutiques and designers. They needed a paid search strategy from vendor NetElixir that could accommodate dynamic CPA goals on a per-item basis, spending appropriately for different price points, while ultimately working to increase conversions and maximize revenue.
NetElixir collaborated closely with Garmentory's team, adapting the company's internal ranking metrics into the marketing campaign and creating custom channels. This allowed for granular optimization of top-performing product groups. The solution delivered significant results, including a 107% year-over-year revenue increase, a 150% boost in ROI, and a 76% growth in conversions.