Case Study: BnB Tobacco achieves 57% SERP growth with NetElixir SEO

BnB Tobacco boosts SERP visibility 57% with NetElixir

BnB Tobacco, a family-owned retailer of tobacco products, faced significant challenges in the saturated tobacco market. With paid search advertising banned for their industry, they struggled to grow amidst large competitors and a cluttered search engine results page (SERP). They turned to their strategic partner, NetElixir, for SEO services to overcome these obstacles.

NetElixir overhauled the SEO strategy by shifting focus from high-volume keywords to long-tail keywords that indicated purchase intent. They also implemented structured data and semantic content to improve visibility. This approach resulted in a 57% growth in SERP presence, a 132% increase in ranked keywords, a 22% rise in SEO sessions, and a 22% boost in SEO revenue for BnB Tobacco within nine months.

BnB Tobacco