Case Study: Ames Walker achieves higher revenue efficiency and lower ad costs with NetElixir

Ames Walker cuts CPC 40% and cost per order 50% with NetElixir

NetElixir worked with Ames Walker, a specialty apparel retailer of compression wear, after the customer's online marketing plan was underperforming. The challenge was to make their marketing budget more efficient and attract higher-quality traffic to their website.

The solution implemented by NetElixir was a revitalized strategy encompassing Paid Search, SEO, and Paid Social. They focused on top products to improve efficiency, initiated dynamic retargeting, and expanded outreach to new audience segments. This approach led to a 40% reduction in cost per click, a 50% decrease in cost per order, and a 10% increase in revenue for Ames Walker.

Ames Walker