Case Study: Lenskart achieves seamless omnichannel product discovery with Netcore Unbxd

How Lenskart Bridges The Gap Between Offline And Online Retail

Lenskart, India’s largest optical retail chain, needed to unify its offline store experience and online shopping journey while making product discovery fast and consistent across channels. To support its omnichannel “endless aisle” model, Lenskart turned to Netcore Unbxd for AI-powered site search and product discovery that would help both online shoppers and in-store sales associates find relevant products quickly.

Netcore Unbxd implemented AI and ML-driven search, personalization, autocorrect, autosuggest, merchandising controls, and model-code search to improve relevance and speed. The solution helped Lenskart surface the right products, hide out-of-stock items, promote higher-converting home-brand products, and support a smooth experience across more than 500 stores and 6,000+ SKUs, improving customer convenience and reducing purchase friction.

Lenskart

Dhruv Wali

Senior Product Manager