Case Study: Alfacart increases conversions by 6X with Netcore Smartech Browser Push Notifications

Alfacart Converts Anonymous Visitors Into Customers With Browser Push Notifications Based Retargeting

Alfacart, the online division of Alfamart in Indonesia, was growing fast but struggling to convert a large share of anonymous website visitors into customers. The company needed a better way to retarget these visitors without relying on costly third-party ads, and wanted a more controlled, engagement-driven approach to bring them back to the site.

Netcore Smartech implemented browser push notifications on the Alfacart website to capture opt-ins, store browser tokens, and retarget anonymous and dropped visitors with timely messages. Using Netcore Smartech’s Smartech platform, Alfacart saw a 6X increase in conversions from browser push notifications within 120 days, along with 5X more website traffic from browser push and 3X higher retargeting-based sales.

Alfacart

Wawan Sunarwan

E-Commerce Marketing & PR Manager