Netacea
26 Case Studies
A Netacea Case Study
Scribbler, a UK gifts and cards retailer that peaks around holidays like Christmas, Valentine’s and Mother’s Day, struggled with huge surges in web traffic that strained its infrastructure—particularly when saving personalised card artwork—causing slow processing and service interruptions. To provide a cost‑effective interim fix while pursuing longer‑term capacity upgrades, Scribbler engaged Netacea and deployed the Netacea Virtual Waiting Room.
Netacea put its cloud‑based Virtual Waiting Room in front of Scribbler’s site to queue excess visitors, show branded messaging, and protect servers, while giving Scribbler real‑time reporting and control over when queues activate. The Netacea solution delivered 100% uptime during peak trading, helped Scribbler sell a record number of cards at Christmas, reduced customer service queries, improved visitor retention and completed orders, and enabled creative uses like promotional offers within the queue.
Kimberley Cullum
Head of eCommerce