Case Study: Momotaro Apotheca boosts product discovery and conversions with Net Theory’s custom quiz and site redesign

Momotaro Apotheca boosts quiz completion to 80% with Net Theory

Momotaro Apotheca, a sexual wellness brand, sought to build a custom decision-tree quiz to help visitors find the best product for their specific needs. They partnered with Net Theory to create this tool due to the vendor's prior experience with complex conditional logic applications.

Net Theory built a fully custom quiz with a responsive design, personalized results, and integrations with email, social media, and the shopping cart. The solution delivered immediate results, including an 80% quiz completion rate that generated hundreds of new shopping carts with an average value of $51. Following this success, Net Theory was also engaged to complete a full website redesign for the brand.

Momotaro Apotheca