Nerdery
7 Case Studies
Case Study: The Raymond Corporation achieves 2X qualified leads and stronger dealer alignment with Nerdery
A Nerdery Case Study
The Raymond Corporation
The Raymond Corporation, a global manufacturer of lift trucks and warehouse solutions, needed to improve its customer experience and strengthen communication with dealers while supporting sales teams with more consistent digital content. The Raymond Corporation partnered with Nerdery to modernize its web experience using Sitecore CMS and a new digital strategy.
Nerdery implemented a multi-tenant site architecture, content governance plan, marketing automation consulting, and a refreshed site-wide content approach. The result was stronger brand consistency, faster content updates, improved SEO, and a doubling of qualified leads in the first six months, with digital content updates becoming 60% to 20x faster.
Open case study document...