Case Study: Tezos boosts brand awareness and gains over 1M views with NeoReach

A NeoReach Case Study

Preview of the Tezos Case Study

Tezos exceeded their goals and gained over 1M views

Tezos, the open source blockchain network, wanted to grow brand awareness and position itself as a fun, accessible place in the NFT space. It reached out to NeoReach for help directing potential users to its Build, Play, Collect homepage.

NeoReach ran an influencer marketing campaign with nine creators across tech, gaming, entertainment, and crypto, using Twitch and YouTube to keep the content aligned with each creator’s audience. The campaign produced a 1.3x return on investment, $167K in influencer media value, 40K+ fan engagements, and 1.1M+ views, exceeding Tezos’ goals.


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