Case Study: Sunday Citizen achieves paid social creator growth with NeoReach

Sunday Citizen drives 5.6M impressions with NeoReach

Sunday Citizen partnered with NeoReach to run a paid social creator program designed to reach its lifestyle audience. The challenge was to effectively engage this specific demographic through a multi-platform influencer campaign.

NeoReach implemented a comprehensive solution, handling the campaign end-to-end. This included casting an audience-matched roster of creators, producing native content for platforms like TikTok and Instagram, and amplifying the content with paid media. The results were significant, with the campaign achieving a 4.4x ROI, 5.6 million impressions, and 8,500 clicks, as measured by NeoReach's real-time dashboard and attribution tools.

Sunday Citizen