Case Study: Snickers achieves 192.5K reach and 1.4M views with NeoReach influencer marketing

Snickers reaches 1.4M views with NeoReach

The candy brand Snickers partnered with the influencer marketing vendor NeoReach to run a managed creator program on TikTok, aiming to effectively reach its food and beverage audience.

NeoReach implemented the solution by casting a creator whose audience matched the brand's target demographic. The campaign, which included creator-made content native to TikTok, delivered significant results, including 192.5K in reach and 1.4M views, with all performance tracked live on NeoReach's real-time dashboard.

Snickers