Case Study: Safe Catch drives 2.6M TikTok views with NeoReach influencer marketing

Safe Catch drives 2.6M views with NeoReach

Safe Catch, a better-for-you seafood brand, partnered with the vendor NeoReach to launch an end-to-end influencer marketing campaign. The challenge was to effectively reach a food and beverage audience on TikTok with native content. NeoReach provided its Influencer Marketing Services, including influencer activation, casting, and creator strategy.

NeoReach implemented a solution by casting two creators whose audiences mapped directly to Safe Catch's target demographic. The team ran a multi-platform creator program, producing content native to TikTok. The campaign delivered significant results, including 527.7K in reach, 2.6M views, and 210K engagements, all tracked live on NeoReach's real-time dashboard.

Safe Catch