Case Study: Eureka Ergonomic Achieves 450,759 Impressions with NeoReach

Eureka Ergonomic drives 450,759 impressions with NeoReach

Eureka Ergonomic, an ergonomic furniture brand, partnered with the influencer marketing vendor NeoReach to launch a multi-platform creator program. The challenge was to effectively reach their CPG audience on YouTube with native content that resonated with how that audience consumes media.

NeoReach implemented a solution that included casting six audience-matched creators, developing a platform-specific strategy for YouTube, and producing custom brand-owned content. The campaign was managed and measured end-to-end using NeoReach's services and real-time dashboard. The program delivered significant results, including an Influencer Media Value of $36,060.72, 450,759 total impressions, and 4,563 total engagements for Eureka Ergonomic.

Eureka Ergonomic