Case Study: Chicago Cultural Alliance raises $20K+ in first virtual fundraiser with Neon One's Neon CRM

How Chicago Cultural Alliance Raised $20K+ in their First Virtual Fundraiser

Chicago Cultural Alliance, a consortium of over 40 Chicago-area cultural heritage museums and centers, needed to pivot quickly when COVID-19 forced cancellation of its annual gala. Facing fragmented systems, manual Excel tracking, and slow donation imports, the Alliance selected Neon One and its Neon CRM to enable virtual fundraising and better donor management.

Using Neon One’s Neon CRM, the Alliance ran the two-month “Tastes From Home” peer-to-peer campaign—hosting recipes and stories on fundraising pages, tracking donations in real time, automating donor checks, and training staff quickly. Neon One’s solution streamlined data management and communications, freed staff to focus on engagement, and helped Chicago Cultural Alliance raise more than $20,000 from the virtual fundraiser.

Chicago Cultural Alliance

Peter Vega

Executive Director