Case Study: Chicago Run grows peer-to-peer fundraising revenue with Neon One

Chicago Run grows peer-to-peer giving from $30K to $150K with Neon One

Chicago Run, a nonprofit organization providing movement-based programs for youth, faced a challenge in transforming its fundraising efforts. Its charity marathon team was only raising approximately $30,000 annually. The organization partnered with vendor Neon One, utilizing its Neon CRM and Neon Fundraise solutions to grow its peer-to-peer fundraising.

By implementing Neon One's tools, Chicago Run created custom-branded fundraising pages and gained valuable visibility into donor activity. This strategic shift to peer-to-peer fundraising enabled by Neon One yielded significant results. The organization grew its charity marathon team from 20 runners to 90 and increased fundraising revenue from $30,000 to nearly $150,000, effectively quadrupling its income from this initiative.

Chicago Run