Case Study: Torgenson Law Achieves 296% More Retained Cases with Neon Ambition

A Neon Ambition Case Study

Torgenson Law increases retained cases 296% with Neon Ambition

Torgenson Law, an Arizona personal injury law firm, faced challenges in a highly competitive digital landscape. Despite a strong reputation and a high monthly marketing spend, the firm was frustrated by a lack of transparency from previous agencies, low website performance, and inefficient paid campaigns that resulted in few qualified leads. They partnered with the digital marketing agency Neon Ambition to help them attract more qualified clients.

Neon Ambition implemented a bespoke strategy focusing on SEO and PPC optimizations. Their solution included comprehensive technical and content audits, localizing website content for Phoenix and Arizona, building high-value backlinks, and optimizing the firm's Google Business Profile. As a result of Neon Ambition's work, Torgenson Law achieved a 296% year-over-year increase in retained cases while simultaneously decreasing its advertising spend by half.


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