Case Study: the Australian Institute of Fitness boosts sales efficiency with Neighbourhood

The Australian Institute of Fitness boosts conversion rate 10% with Neighbourhood

The Australian Institute of Fitness, the largest fitness training organisation in Australia, sought help from Neighbourhood to optimise its use of HubSpot. The challenge was that their current use of the platform was inefficient, leading to unqualified leads, lost opportunities, and a lack of team performance visibility, which was inhibiting their ability to scale effectively.

Neighbourhood implemented a comprehensive solution that included sales and marketing alignment workshops, buyer persona development, and a complete overhaul of the sales pipeline within HubSpot. This was supported by extensive automation and Databox integration for reporting. The results included a 15% reduction in time-to-close, a 10% improvement in conversion rate, and a 9% increase in revenue growth, providing the team with valuable time back and crucial data visibility.

The Australian Institute of Fitness