Neighbourhood
46 Case Studies
A Neighbourhood Case Study
The customer Ausmar, a leading Australian home builder, faced significant digital performance challenges due to an outdated WordPress website. Their platform was not mobile-responsive, required developer intervention for updates, and lacked integration with HubSpot, making revenue attribution impossible. Partnering with vendor Neighbourhood, Ausmar sought a complete technical overhaul involving a platform migration, architecture reconstruction, and a modern website to better serve diverse buyer personas.
Neighbourhood implemented a sophisticated HubSpot solution featuring a custom HubDB architecture, advanced filtering, and intelligent personalization. This created an eCommerce-like experience for discovering home designs and provided Ausmar's team with the tools to manage content independently. The results were significant, including a 23.36% increase in new deals and a 7.77% lift in website conversion rate within seven months post-launch. The project provided Ausmar with a scalable platform and complete end-to-end visibility into their marketing pipeline.