Neighbourhood
46 Case Studies
A Neighbourhood Case Study
Aeropower, a helicopter services company and registered training organization (RTO), needed to improve its paid advertising strategy to generate a greater financial return and attract more qualified leads for its flight school. They reached out to the vendor, Neighbourhood, for help with their SEO and paid media efforts after managing underwhelming Facebook campaigns internally.
Neighbourhood implemented a strategic paid media plan using Facebook Ads, Google Ads, and an SEM campaign. This included creating tailored content based on buyer personas and launching a remarketing campaign. The results for Aeropower were a 140% increase in website traffic, over 1,352 leads in 12 months, and $1.53 million in revenue. Neighbourhood's solution provided a sustainable channel for high-quality leads.