Case Study: a global advertising team achieves faster ad performance insights with NeenOpal and Amazon Q

Global Advertising Company - Customer Case Study

Global Advertising Company, a global advertising team, faced challenges with fragmented campaign data across platforms like Google, Meta, and TikTok. Their manual, SQL-heavy reporting process created delays and prevented real-time optimization. They partnered with NeenOpal to find a more efficient solution.

NeenOpal implemented a solution using Amazon Q to create a no-code analytics platform. This allowed the marketing team to use natural language queries for instant insights, automated reporting, and role-based access. The results included a 60% faster reporting time, a 32% increase in ROI, and a 28% boost in conversion rates.