Case Study: Kimirica Achieves Omnichannel Loyalty Growth with Nector

Kimirica drives 13,108 Nector-driven orders with Nector

Kimirica, a luxury lifestyle and self-care brand, faced the challenge of building a consistent customer loyalty experience across its online store and expanding network of physical retail locations. They needed an omnichannel retention strategy to connect these interactions and support repeat purchases, advocacy, and long-term engagement. To address this, they partnered with the vendor Nector to implement its omnichannel loyalty and referral program.

Nector's solution connected Kimirica's customer journey across all channels. It integrated Shopify POS for physical retail, implemented a three-tier VIP program, and added features like referrals, rewarded reviews via Judge.me, birthday benefits, and coin expiry. This created a unified rewards ecosystem. The results were significant: Nector drove 13,108 orders, with loyalty members accounting for 15.47% of all orders and contributing 13.32% of the brand's total revenue during the analysis period.

Kimirica