Case Study: Minnesota Department of Natural Resources achieves increased park visitation and engagement with NEC Display Solutions

DNR puts Minnesota’s beauty on display using kiosks powered by NEC LCDs

The Minnesota Department of Natural Resources wanted to reverse declining participation among younger, tech‑savvy families by bringing park information to where people congregate in the Twin Cities. To create an engaging, durable touchscreen experience that would stand out in bright mall and airport environments, the agency selected NEC Display Solutions’ 32” MultiSync LCD3210 to provide the high‑quality, 24/7 capable screens needed for the kiosk program.

AlivePromo built nature‑themed, portable kiosks that integrated NEC Display Solutions’ MultiSync LCD3210 displays with motion sensing, touchscreen interaction and tracking software, and units were deployed at MSP Airport, Rosedale Center, the IDS Center, the Minneapolis Zoo and events. The NEC screens helped drive immediate engagement—kiosks drew hundreds of hits after launch—and tracking metrics now inform content and placement decisions; DNR expects the program to increase new park visitors over time.

Minnesota Department of Natural Resources

Amy Barrett

Public Information Officer