Case Study: Lucas Oil Stadium achieves immersive fan engagement with NEC Display Solutions

Dimensional Innovations kicks a game-winner at Lucas Oil Stadium with NEC displays

Lucas Oil Stadium needed to transform a bare 10,000-square-foot corridor into an interactive, sponsor-friendly fan experience. Integrator Dimensional Innovations selected NEC Display Solutions large-format LCDs — notably 40” MultiSync LCD4020, 46” X461UN and 52” MultiSync LCD5220 models — to create dynamic digital signage and immersive gameplay that would engage visitors and showcase corporate partners.

NEC Display Solutions supplied 48 displays including a 3x3 video wall of nine 40” LCD4020s that power the "Final Drive" 3D gestural game, four overhead instruction screens per game, a six-screen LCD5220 chandelier, and multiple 2x2 TileMatrix video walls. The installation produced “phenomenal” fan reactions, increased sponsor visibility, earned media coverage, and prompted plans for additional NEC X461UN video walls — delivering measurable impact in display count, interactive game stations (two systems), and expanded sponsorship engagement.

Lucas Oil Stadium