Case Study: TTI Floor Care exceeds ROAS goals with Nebo

TTI Floor Care exceeds ROAS goals by 60% with Nebo

TTI Floor Care, a major floor care business, approached Nebo to elevate its paid media strategy and gain more visibility in a highly competitive marketplace. The challenge was to unify online and offline campaigns and recalibrate marketing efforts to better align with a changing audience and their purchase journey.

Nebo developed an insights-driven cross-channel strategy, which included in-depth audience analysis, competitive research, and the restructuring of paid media accounts across multiple search platforms. This solution exceeded the client's ROAS goals by 60% during peak season, drove nearly 300 micro-conversions for in-store traffic, and maintained a nearly 100% impression share. Nebo's work successfully tied online engagement to offline results.

TTI Floor Care